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Centers for Disease Control and Prevention. n.d. Gateway to health communication and social marketing practice. [Atlanta, GA]: Centers for Disease Control and Prevention, multiple items.
Centers for Disease Control and Prevention 1600 Clifton Road Atlanta, GA 30329-4027 Telephone: (800) 232-4636Secondary Telephone: (888) 232-6348E-mail: firstname.lastname@example.orgWebsite: http://www.cdc.govAvailable from the website.
Telephone: (800) 232-4636Secondary Telephone: (888) 232-6348E-mail: email@example.comWebsite: http://www.cdc.govAvailable from the website.
These resources are designed to help health organizations build health communication and social marketing campaigns and programs. The resources offer information on health communication and social marketing topics, including audience, campaigns, research and evaluation, channels, tools and templates, and risk communication and present health communication and social marketing essentials. Links to other related information are also included on the website.
Phillips MG, Stubbs PE. 1987. Head Start combats baby bottle tooth decay. Children Today 16(5):25–28.
National Maternal and Child Oral Health Resource Center Georgetown University Box 571272 Washington, DC 20057-1272 Telephone: (202) 784-9771E-mail: OHRCinfo@georgetown.eduWebsite: http://www.mchoralhealth.orgSingle photocopies available at no charge.
Telephone: (202) 784-9771E-mail: OHRCinfo@georgetown.eduWebsite: http://www.mchoralhealth.orgSingle photocopies available at no charge.
This article describes a project to address baby bottle tooth decay (BBTD) among American Indian and Alaska Native children enrolled in Head Start. The document defines BBTD as decay in the primary teeth of infants and toddlers who are regularly fed juice, formula, cereal, soda, or milk in a bottle for prolonged periods during the day or at naptime or bedtime. Additional topics include the incidence of BBTD and approaches to its treatment, screening in Head Start programs, a health promotion initiative centered on parents as primary agents of change, and a national conference focused on preventing BBTD.
Centers for Disease Control. 1990. Progress toward improved oral health: Review of objectives. Atlanta, GA: Centers for Disease Control, 60 pp.
This document summarizes the progress that has been made toward achieving the 1990 Health Objectives for the Nation addressing oral health and provides a transition to similar objectives established for 2000. Sections include an introduction and executive summary in addition to objectives on health status, risk reduction, public awareness, services, surveillance objectives, and emerging issues. In addition, a list of references, the Healthy People 2000 oral health objectives, and other objectives of interest to the dental community in Healthy People 2000 are provided. Statistical and other information is presented in figures and tables throughout the document.
American Dental Association, Council on Access, Prevention and Interprofessional Relations. 1997. Community organization for water fluoridation. Chicago, IL: American Dental Association, Council on Access, Prevention and Interprofessional Relations, 30 pp.
National Maternal and Child Oral Health Resource Center Georgetown University Box 571272 Washington, DC 20057-1272 Telephone: (202) 784-9771E-mail: OHRCinfo@georgetown.eduWebsite: http://www.mchoralhealth.orgAvailable for loan.
Telephone: (202) 784-9771E-mail: OHRCinfo@georgetown.eduWebsite: http://www.mchoralhealth.orgAvailable for loan.
This manual provides organizational and strategic guidance to facilitate local fluoridation campaigns. Included are two case studies of successful fluoridation campaigns—one by city council vote, the other by public referendum.
Oregon Dental Association. 2000. Keep cavities out!. [Portland, OR]: Oregon Dental Association, 4 pp.
This brochure describes Oregon's Keep Cavities Out! Statewide Dental Sealant Campaign to raise public awareness about dental sealants for children. The brochure summarizes the program, describes dental sealants, states the reasons for the campaign, and lists the participants, partners, and volunteers. A chart shows the number of children screened, "sealed," and referred. Contact information is also provided.
Stocks M. . State Planning and Fluoridation Systems Development Initiative [Final report]. San Rafael, CA: Dental Health Foundation, 30 pp.
The purpose of this project was to increase the California population receiving fluoridation as a safe, effective, and cost-efficient remedy to the neglected epidemic of tooth decay. The oral health status of California's children falls short of the Healthy People 2000 objectives in most categories. The goal of the project was to achieve public awareness of the benefits of fluoridation and create a climate conducive to implementation of the new California Fluoridation Act. Successful fundraising strategies coupled with the provision of technical expertise to communities resulted in the creation of local coalitions, community education, and capital funding supporting fluoridation. As a result, three of California's four largest cities and three other medium sized communities are committing to providing fluoridation to their residents - a doubling of the California population receiving fluoridation. [Funded by the Maternal and Child Health Bureau]
Fuddy L. . Hawaii Fluoridation Systems Development Project [Final report]. Honolulu, HI: Hawaii Department of Health, Family Health Services Division, 10 pp.
Plans to develop a community water fluoridation system accessible to Hawai`i's general population was the goal of this project. Hawai`i's children have the highest dental caries prevalence rates in the nation with the lowest available fluoridated water systems. Promotional, educational and legislative activities related to community water fluoridation were facilitated through the leadership and support from a Fluoridation Technical Team and Community Task Force along with a Project Coordinator and engineer consultant. Through the development of a Technical Reference Document, a Strategic Action Plan, educational curriculum and informational packets, training and program coordination and planning were accomplished. [Funded by the Maternal and Child Health Bureau]
Martin N. . New Hampshire Oral Health Project: [Final report]. Concord, NH: New Hampshire Department of Health and Human Services, 38 pp.
The New Hampshire Oral Health Project sought to improve the oral health of the children of New Hampshire by hiring a part-time oral health coordinator to be a central resource for preventive oral health efforts and assist the state and communities to develop community water fluoridation efforts by collaborating with the public and private sectors. [Funded by the Maternal and Child Health Bureau]
American Dental Association, Council on Access, Prevention, and Interprofessional Relations. 2001. Dental access program marketing: How to build public image and participation. Chicago, IL: American Dental Association, Council on Access, Prevention, and Interprofessional Relations, 54 pp.
American Dental Association, Council on Access, Prevention and Interprofessional Relations 211 East Chicago Avenue Chicago, IL 60611-2678 Telephone: (312) 440-2500Fax: Website: http://www.ada.orgContact for cost information.
Telephone: (312) 440-2500Fax: Website: http://www.ada.orgContact for cost information.
This manual offers dental access program administrators ideas for planning, developing, and implementing strong marketing strategies to improve contact with potential patients, providers, and referral sources to help reach more people with needed service. Topics include marketing, program planning, media relations, direct mail strategies, and volunteer recruitment and retention. The manual concludes with additional resources from the American Dental Association.
Citizen's Watch for Kids' Oral Health. 2002. Watch your mouth. Seattle, WA: Citizen's Watch for Kids' Oral Health, 16 items.
Washington Dental Service Foundation P.O. Box 75983 Seattle, WA 98175-0983 Telephone: (206) 528-2372Fax: E-mail: firstname.lastname@example.orgWebsite: http://www.kidsoralhealth.orgAvailable at no charge.
Telephone: (206) 528-2372Fax: E-mail: email@example.comWebsite: http://www.kidsoralhealth.orgAvailable at no charge.
This information package for the Washington State oral health awareness campaign, a campaign designed for children and adolescents, includes brochures, posters, stickers, a sample policy summary, a sample press release, fact sheets, flyers, memos, talking points, scripts for public service advertisements, and a list of campaign founding members.
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